“Charles Shima was a Speaker at the AWIEF2023 Conference in Kigali, Rwanda. As an entrepreneur and innovator with a presence spanning Africa and North America, he brought a unique perspective and wealth of knowledge to our panel on 'Transforming the African Narrative: The Role of The Diaspora'. His commitment to leveraging technology and travel to create opportunities for young people in Africa is truly inspirational.”

Shima Charles is a vibrant and passionate entrepreneur that loves mankind and the continent of Africa. I was so curious to know what motivates him and where he derives his enthusiasm until I realized that's simply his nature. One thing I learnt from him is doggedness and the ability to recognize possibilities. When he speaks sometimes he is speaking into the future so you must be open-minded.

I found Charles intense - and serious. Serious about his company, Tourifique. He talked about the need for a Black owned and operated travel company that could increase tourism to the African continent.